dienes old logo
industrial manufacturing branding dienes logo after

Cutting-edge precision

logo & brand identity

DIENES USA has been a global leader in industrial knives and slitting systems for over 100 years.

The company remains at the forefront of innovation in the industry, but lacked a branded look that conveyed its cutting-edge technology and deep expertise.

Pagano designed a bold new logo that features a subtle strikethrough to simulate the finely precise slits of DIENES products.

Pagano also developed a new tagline “Cutting-edge Precision” to communicate what DIENES is all about and complement the new branding.

Industrial-sized Upgrade

web design & development

Pagano designed a sleek new website that boasts bold fonts, easily digestible messaging, and crisp photography and video.

The site’s navigation was refined and streamlined to provide a more intuitive e-commerce experience.

a cut above

corporate video

Pagano produced a 60 sec. corporate video that communicates DIENES’ points of difference and showcases the company’s innovative products and technologies.

Thank you for all of the hard work you put into this project!  We are amazed with the results and you really brought our vision to life. You have all been a pleasure to work with. 

Wade Gilman

Vice President

let’s create together

say hi to Emma to start the conversation