St. Gobain’s automotive surface conditioning division, IDEAL, had an impressive and innovative product offering but nothing to show for it—like a bunch of fast cars with nowhere to go. Product logo system and infographics tell their story of innovation.
Fast Cars with Nowhere to go
Flash and Function
Pagano designed a site with a sporty race car vibe to complement IDEAL’s precision-engineered alumina applications known to make cars look glossy and fast. A customer-centric page design reinforces automotive product application, integrates easy-to-understand infographics, and features product education videos. It’s equal parts flash and function.
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